Pete"s back, and this week the topic of discussion with Dom is pricing. Increasing your price is one of the 7 Levers of Business, so Pete introduces the concept of “price elasticity" and talks about 6 factors that can help you when putting your prices up.
Action Step: Next time you are reviewing Pricing as part of your 7 Levers review, use the 6 points that Pete mentions as a focus, and see if there is an opportunity to use one or more of them to justify a price increase.
Read it now. (http://www.preneurmedia.tv/preneurcast/preneurcast-047-pricing/#)
These previous episodes are talked about in today"s show. Go back and listen, if you missed them.
PreneurCast Episode 16 ( http://www.preneurmedia.tv/preneurcast/preneurcast016-the-7-levers-of-business/) — The 7 Levers of Business
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