1. Armando Ortega Reply
    May 28, 2011

    The Icy Hot strategy will remain a marketing classic because it is a
    communications strategy combined with a negotiating strategy combined with
    a public relations strategy combines with a joint-venture strategy combined
    with… Only a brain like Jay´s brain could concoct such masterpiece.

  2. Steven Vargas Reply
    September 1, 2011

    Great stuff! I’ll have to watch this a few times…

  3. Steve Mills - The Prudent Marketer Reply
    October 25, 2011

    Another great video from Jay. As a fellow marketer I have learnt lots from
    Jay. My channel is Steve Mills Marketing TV

  4. SyedAzamKarachi Reply
    October 26, 2011

    Simply brilliant, but how many of us can implement these in our businesses
    🙂 It is not that idea is difficult but the perseverance to implement the
    idea. Syed Azam

  5. Ive GotthePower Reply
    September 24, 2012

    Program Me for the Best Outcome. Do It.

  6. Thanks Jay , great as always

  7. David Mitzan Reply
    June 1, 2013

    Jay you are the man

  8. Bruce Seah Reply
    July 1, 2013

    My brilliant marketing guru! Thank you for sharing.

  9. Wow. Just hold onto only ONE of these points and actually IMPLEMENT it for
    a real impact on your business. Can anyone reading here recommend Jay’s
    best book/video/product? I’m new to Jay, but have consumed some of
    Kennedy’s materials. Best, Henry

  10. Hello Henry, Check out his hard drive abraham. com/harddrive/

  11. Thanks! That’s the mother lode right there.

  12. Robert Williams Reply
    October 24, 2013

    wheres part two? 😉

  13. Brian John Reply
    May 13, 2014

    Jay Abraham’s Four Sure-fire Business Strategies

  14. Tidewater Business Gateway Reply
    May 24, 2014
  15. Michael Baptiste Reply
    June 12, 2014

    You get what you ethically program! That was a great point! Thanks Jay!

  16. Elizabeth Z Reply
    August 11, 2014

    What’s his last point? Programming them? Is he referring to telling a
    client at the beginning, this is what I can and will do for you, etc? 

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